A
What makes a successful speech? Of course, a well-written speech is a must. But some skills are necessary as well. Here are some tips you might find useful for delivering a successful speech.
Use emotion and logic to motivate.
Many speakers mistakenly believe they’re being persuasive by presenting data in various forms. However, Sally McGraw, a ghostwriter and editor warned us against this. “In my experience,” she says, “persuasion is more about the heart than the mind. If you want to sway someone to your side, you need to convince them emotionally as well as logically.”
Make your first words count.
Unsurprisingly, first impressions matter. Dia Bondi, a leadership communications catalyst (诱导者), reminds us, “Starting strong tells us what the rest of your time will be like, who you are and what you’ll be expecting of us as you move through your content.” Bondi’s advice on those first words is: “You’ll know how best to start if you write your first words last.”
Succeed at being you.
When all else fails, be yourself. “Rather than focusing on the abilities of others, concentrate on your own unique strengths. Identify what you do well, which may be as simple as a warm smile. And let your natural skills and talent shine,” says Stephanie Scotti, a speaker and presentation coach.
21. According to McGraw, how can a speaker be persuasive?
A. By using different ways to present data.
B. By showing the audience a new way of thinking.
C. By convincing the audience through hard evidence.
D. By arousing the audience’s emotions with stories.
22. What does Bondi suggest?
A. Start your speech with a story. B. Write the start of your speech last.
C. Move through your content slowly. D. Use strong words to begin your speech.
23. Scotti is suggesting that a speaker should be _____.
A. confident B. humorous C. different D. talented
